
Here’s What Consumers Want From Brands on Social Media
Social media is about sharing personal moments of your life with your friends and followers. The number one problem brands face on social media is that they fail to be social. According to new data, consumers don’t care if brands look “cool” on social media as much as they want engagement. While respondents said brand engagement was the most important aspect of social media marketing, the second most important action consumers wanted from businesses on social media were speci

This Is the Number One Ranking Factor on Google …
Want to rank higher on Google? It all depends on one thing. According to new data by SEMrush, the number one ranking factor on Google is “website visits.” So, what does this mean? Well, if your website if visited often, you’re more likely to rank higher in Google’s search results. As we know, there are a ton of factors that play into Google search rankings. Keywords, meta descriptions and photo alt text, are among the top factors that can help increase your website’s visibili