
5 Key Components of Social Media Marketing
Social media marketing success is no easy feat – it’s a long game that requires a lot of work. If you’re looking to step up your company’s social media presence, follow these five key components and you’ll see substantial progress in no time. 1. Strategize, strategize, strategize: Before getting started, it’s important to start with a solid social media strategy. To do this, you’ll want to find which social networks your company will be using, narrowing down the best fit for

How To Optimize Your Instagram Captions
The world of social media is constantly evolving, which is why it’s SO important for brands to stay on top of new trends and to find innovative ways to connect with their fans. To ensure social media success, it’s important to build a loyal fan base. With Instagram rising to the top of millennials’ favorite social media networks, it’s important that every post is optimized for peak performance. While your photo remains the most important aspect of an Instagram post, your capt