
How to Make Your Social Strategy More Effective in 2018
To be an effective marketer, you should be tweaking your social media strategy constantly. Just as trends change quickly online, it’s important that you don’t let your social media marketing efforts get stale. Here are 6 tips from Social Media Today that will help you amplify your social media marketing efforts! 1. Incorporate Chatbots: More and more brands are incorporating artificial intelligence in their marketing strategies. A great way to incorporate A.I. into your socia

The Latest SEO Trends For 2018
In the digital world, SEO (search engine optimization) is changing every day. Especially as search engines like Google are updating their algorithms regularly to make paid advertising more and more essential, it’s important that you stay up-to-date on the latest SEO trends. Here are a few of the latest SEO tactics to incorporate in your organic marketing strategy (via Search Engine Journal): 1. Keep Linking: In today’s SEO landscape, links are still a very important aspect of